Ujjwala is a member of the Insights team at Ormax Media, where she works on content testing and other audience research projects across films, streaming, and television categories.

Ujjwala graduated from Ashoka University with a bachelor’s degree in English Literature, and a minor in Economics. She has a keen interest in films and web-series across diverse genres and is equally passionate about literature, often immersing herself in books that broaden her perspective.