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Ormax Media Pvt. Ltd.

News

News Contact Ormax Media Pvt. Ltd.

News

While we work extensively with TV news channels and newspapers, we see news as a domain in itself, rather than just a genre within various domains. This perspective stems from the unique requirements of the news business, especially in today's age of digital news proliferation and challenges associated with fake news.

Our works in the news domain focuses on both editorial and marketing aspects of the business. We have undertaken strategic projects in a wide range of areas such as new product launch strategy, brand architecture and editorial planning.

Business Partners

The Times Of India
Rajasthan Patrika
Times Now
Jagran New Media
The Hindu
Mid-Day
Mirror Now

Solutions

PM & CM Approval Ratings

Launched in 2020, Ormax Media's Approval Ratings are a definitive indicator of the voter response to the leadership at the Centre (PM) and in various states (CMs). It is India's only continuous, round-the-year poll on political Approval Ratings.

Fact Or Fake?

Launched in 2020, Fact Or Fake? is a six-monthly research report on credibility of news in India. The report tracks the quantum of concern around fake news, and measures credibility of news in print, TV, radio, digital and social media.

Ormax Brand Matrix

Ormax Brand Matrix (OBM) is the only tailor-made brand tracking tool for news channels and newspapers in India. The customised, domain-centric approach is designed to generate highly actionable marketing and editorial recommendations.

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News Insights

Brand Lift measurement tool: Ormax Mpact

Brand Lift measurement tool: Ormax Mpact

An overview of Ormax Mpact, a state-of-the-art Brand Lift Measurement tool designed to help marketers and advertisers evaluate the impact of their media campaigns, collaborations, and innovations

Certificate Program in Indian Media Business

Certificate Program in Indian Media Business

All the details - curriculum, schedule, faculty, course fee, and more - about our Certificate Program in Indian Media Business, which will be conducted from Feb 22 to Mar 15, 2025

The politics of news

The politics of news

Do news consumers care whether their most-loved news brands are politically neutral or not? Findings of this research among Hindi news viewers can surprise you

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