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The article answers a list of frequently-asked questions about our Prime Minister and Chief Minister Approval Ratings products
Fact or fake: A reality check on Indian news
Second edition of our 'Fact or Fake?' report suggests that concerns around fake news have escalated in India. The author looks at the findings and their implications for Indian news media
Ormax Mpact case study: Bandhan Mutual Fund on India Today TV
This case study, based on the integration executed by Bandhan Mutual Fund on English news channel India Today, showcases our Brand Lift measurement tool Ormax Mpact
Ormax Cinematix's FBO: Accuracy update (February 2025)
This edition of our monthly blog summarises Ormax Cinematix's box office forecasts (FBO) for all major February 2025 releases vis-à-vis their actual box-office openings
Hathi Ram Chaudhary: Integrity in action
A character analysis of Hathi Ram Chaudhary (Paatal Lok) elucidates why he stands out as a unique protagonist in the crowded thriller genre on Indian streaming
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