Loading…
Ormax Media Pvt. Ltd.

O Womaniya! 2022: Quantifying gender disparity in Indian entertainment

O Womaniya! 2022: Quantifying gender disparity in Indian entertainment

O Womaniya! 2022: Quantifying gender disparity in Indian entertainment

The second edition of the O Womaniya! report by Ormax Media & Film Companion, and supported by Prime Video India, reveals glaring statistics on gender disparity in the Indian entertainment industry
Published on August 09, 2022   •   2 mins read
Share this Insight

By Our Insights Desk

Summary
  • The report analyses 150 theatrical and streaming properties released in 2021, on various on-screen and off-screen aspects related to representation of women
  • Female representation is low across parameters, especially for theatrical content. Streaming performs better, but only in relative terms
  • The report also looks at the representation of women in the top 25 Indian media & entertainment companies
  • You can read the full report using the link in this article

The second edition of the O Womaniya! report, which looks at gender representation in Indian entertainment, is now out. The report, created by Ormax Media & Film Companion, and supported by Prime Video India, as well as several other entertainment brands and industry bodies, is our effort to start a conversation towards bringing parity in female representation in the Indian film & OTT industries, both on and off-screen.

Visit the O Womaniya! 2022 website to read the full report.

Watch the O Womaniya! 2022 Roundtable below:

 

Industry Reports Indian Cinema OTT Gender
Share this Insight

Related Insights

Ormax Cinematix's FBO: Accuracy update (May 2026)

Ormax Cinematix's FBO: Accuracy update (May 2026)

This edition of our monthly blog summarises Ormax Cinematix's box office forecasts (FBO) for all major May 2026 releases vis-à-vis their actual box-office openings

Chiraiya: Anatomy of a breakout success

Chiraiya: Anatomy of a breakout success

Decoding the success of Chiraiya, the most watched Indian web series of 2026 so far, and the learnings streaming platforms and producers can draw from it

TOBAR 2026: Five types of Hindi theatregoers in India

TOBAR 2026: Five types of Hindi theatregoers in India

The Ormax Bollywood Audience Report (TOBAR) 2026 classifies 28.5 Million regular Hindi theatregoers in India into five segments, based on their movie-going behaviour and content taste

Subscribe to stay updated with our latest insights Ormax Media Pvt. Ltd.

Subscribe to stay updated with our latest insights

Ormax Media Pvt. Ltd. Privacy Policy

We use cookies to improve your experience on this site. To find out more, read our Privacy Policy